Yet Michelle does more than advise on development strategy—she is also an organizational change agent and executive leadership coach. Those value messages were getting lost.
The SocialRaise team collaborated with Michelle to better define, communicate and represent her full array of skills and offerings. With a content-driven digital plan, including a site expressing the full scope of “Michelle Sherbun,” her full suite of service offerings and expertise are more apparent. She can now better target her messages—and potential clients can better appreciate Michelle’s full value to them.